Advanced skin care technology based on your DNA


The future of skin care just got personal

Ever splurged on a premium skin care product that just does not want to work for you and your skin?

Honestly, there is nothing more frustrating than spending exorbitant amounts of money on skin care only for it to completely disrupt the balance of the rest of your routine and subsequently your skin.

But then, what’s the solution? Testing everything through trial and error? Sure, it’s fun for a while but we only have so many friends and family members who can repurpose our poorly thought-out skin care purchases.

To learn more about the futuristic beauty phenomenon, we spoke to Dr M.Sai Babu & Mr Rizwan Younus , Founders of Cosmogene Skincare regarding the technology behind Cosmogene DNA test.

Here’s what they had to say about all things DNA and how we can be better utilising our genetic data when it comes to skin care.

How much can a DNA test reveal about our skin?

Sure, a DNA test can be used to determine a baby daddy, but what it can tell you about your skin is way more impressive.

“Each person possesses their own unique genetic fingerprint,” “And skin type, susceptibilities and concerns are often linked to your specific DNA.” To know out and out about your skin health. Those with a phobia of needles needn’t worry, since the process of DNA testing is largely non-invasive in nature. A simple swab test is usually conducted at the clinic or through an at-home DNA testing kit. The swab is then sent to a laboratory, where the genetic components are broken down and studied to understand your dominant genes, your skin’s current collagen and antioxidant levels, and sun and inflammation protection factors. Once these factors are determined, experts can help you pick the right skincare products for your skin’s needs, and also recommend preventative products. “Forewarned is forearmed,” says the Cosmogene Skin founder. “Given the information from a genetic test, we can change the way our skin will respond by targeted intervention with active evidence-based ingredients.”

How does DNA testing compare to professional dermatological advice?

According to Dr .M.Sai Babu, dermatology and DNA-based skin care have a symbiotic relationship, in the sense that DNA testing makes it easier for a dermatologist to reach a conclusive diagnosis and subsequent treatment of any underlying skin issues that might be present.

DNA tells a story of skin factors undetectable to the human eye, “which isn’t possible to understand simply by looking at your skin,. “Essentially, it fills in blanks for the skin specialists to paint a full picture of what, why and how your skin is ageing.”

“From there your therapist will be able to recommend a routine suitable to your genetic predispositions, susceptibilities and skin type,” explains Dr.M.Sai Babu.  

“This routine will give you the best cosmeceutical ingredient combination to protect and nurture your skin and take you into a healthier, more youthful and more informed skin future.”

If you would like to try DNA mapping for a highly personalised skincare routine,  CosmoGene would a good place to start. Dr.M.Sai Babu and Rizwan Younus said that CosmoGene is the  only lab in India analysing gene variants included are more susceptible and prevalent based on Asian population .

Cosmogene also provides a product roundup based on their own respective ranges if you’d like to try a scientifically-formulated product that will align with your results.