Mumbai: Music video director and filmmaker Dinesh Sudarshan Soi has created a rampage in the entertainment industry. In less than five years, he has directed a plethora of chartbusters with the biggest names from the entertainment industry. Besides allowing new-age artists to showcase their talent, the director has worked with well-known social media stars and celebrities from the industry. His latest directorial ‘Channa Ve’ with singer Harjot Kaur has released on April 21.

Harjot caught everyone’s attention after giving the biggest musical hit ‘Jehda Nasha’. Her new song ‘Channa Ve’ is another beautiful track, and the peppy song gives a Punjabi vibe. Featuring Neha Rana and Rajat Verma, the song looks visually appealing like Soi’s past outings. He has earlier directed an array of party songs which have got a terrific response from the audience.

While the song’s catchy lyrics are written by Preet Khanpur, the music for ‘Channa Ve’ is composed by Bipin Das. Apart from Harjot’s enchanting voice and Soi’s direction, the choreography in ‘Channa Ve’ by Kesar Diwan and Shanaya is brilliant. Among many good things about Dinesh Sudarshan Soi, the best thing is that he has worked with newbies and established names in the industry.

Speaking about ‘Channa Ve’, the director said, “It is one of my favourite songs. The fast-paced and upbeat tunes will make you dance your heart out. On top of it, Harjot Kaur’s vocals are like a cherry on the cake. She is talented and has the grip of crooning party songs like a pro.”

Watch the official music video of ‘Channa Ve’ here –

In addition, Soi’s Team DS Creations™️ has done the casting for the music video. Produced by Rakesh Kothari, ‘Channa Ve’ is co-produced by Sunny Maan Singh. Apart from this, Dinesh Sudarshan Soi’s wife Sonia Malhotra Soi and brother Deepak Soi took charge as a creative director and an executive producer respectively. The filmmaker has been working closely with them for a majority of projects.

As far as Dinesh Soi’s upcoming projects are concerned, he has a single titled ‘Guzra Zamana’ releasing on May 2. After this he is going to shoot five music videos in London which are being produced by Ashish Sharma and will be released on Music Label DS Creations™️ Music. On the other hand, he recently wrapped up shooting his debut film and is working on a comedy web series which will go on floors later this year.